MOUNT TABOR TRAINING COLLEGE, PATHANAPURAM
ONLINE SURVEY TOOLS
Submitted to
submitted by
Asst.Prof.Nimmy
Varghese
Arathy J.B.
MTTC,Pathanapuram
English optional
ONLINE
SURVEY TOOLS
INTRODUCTION
In
the last decade, with
the wide diffusion
of the internet, a growing market request
for websites and applications
has been recorded. As
more and more
organisations exploit the World
Wide Web (WWW) to offer their services and to
be reached by
larger numbers of customers
and users, the request for
high ability web
applications satisfying security , scalability, reliability, and accessibility
requirements has grown
steadily. A web application is a software application that runs on a
remote sensor. It utilizes web browsers and web technology to perform tasks over the internet. Web
applications include online forms, shopping carts, word processors, spreadsheets,
video and photo editing, file conversion, file scanning and email programmes.
Of this the online forms include online
surveys, online learning, online polling
etc. An online survey is a questionnaire
that a target audience can complete over the internet.
Online surveys are usually created
as web forms with a database
to store
the answers and statistical
software to provide analytics. Companies often use online surveys to gain a deeper understanding
of their customers tastes and opinions. Like traditional surveys online surveys
can be used to provide
more data on customers or to
create a survey about a specific product.
In contrast to the traditional surveys , online surveys offer companies
a way to sample a broader audience at a low cost.
Some of the
online survey tools are listed below
SURVEY MONKEY
Survey monkey is
an online survey
development cloud based software as a service company. It was founded
in 1999 by Ryan Finley and
Chris Finley. The company
provides free , customizable surveys, as well as a suite of paid
back-end programs that include data analysis, sample selection, bias elimination, and data represention
tools. In addition to
providing free and paid plans for
individual users, Survey Monkey also
offers more large scale
enterprise option
for companies interested in data analysis, brand management, customer/employee feedback
and consumer-focused marketing.
The company was
named to the
Forbes Unicorn list of the
startup companies in 2015. Survey monkey
made the Forbes Cloud 100 and
CNBC Disuptor List in 2016, 2017 and 2018. It has also established
Media Partnership with NBC,CNBC,Common Sense and Vanity Fair. The
company went public in September 2018.
2) LIME SURVEY
Limesurvey
is a free and open source
online statistical survey web app
written in PHP based MySQL,SQLite, PostgreSQL or MSSQL database, distributed
under the GNU General Public License. As a
web server based software it
enables users using a web interface to develop and publish online surveys,
collect responses, create statistics, and export the resulting data to other
applications. Surveys can include branching, custom preferred
layout and design (using a web template system), and can provide basic
statistical analysis of survey results. Surveys can be either publicly
accessible or be strictly controlled through the use of "once-only"
tokens for each survey participant. Additionally results can be anonymous be
separation of participants data and result data, even for controlled surveys.
3)ZOOMERANG
Zoomerang is an online survey tool
that allows users
to create, send and analyse
online survey results
on-demand. Additionally, the Zoomerang brand name encompasses survey samples, online focus groups, Online panel and other market research solutions offered
the Market Tools corporation. Zoomerang offers three
subscription levels ranging
from a limited-use free version,
to more powerful
paid versions. "Zoomerang Basic", the free version,
provides unlimited number of surveys, with up to 30 questions and 100
responses each.[5] "Zoomerang
Pro" and "Zoomerang
Premium" are the two
paid versions of Zoomerang, offered both as a monthly or annual subscription.
These advanced versions provide subscribers with more powerful survey creation and reporting
features - such as unlimited
number of questions
per survey, cross-tabulation, skip logic, filtering,
statistics, custom branding, report downloads
and customizable charts and graphs. Zoomerang
also offers an Enterprise
version which allows
teams to collaborate
within their team, or across their organization
on survey creation, management, and analysis with other
Zoomerang users from
one centralized location. In addition to Zoomerang's online survey
software, the company offers expert
professional services, including survey programming and an
online panel of over
2.5 million survey respondents
profiled on over
500 attributes. Zoomerang customers also take advantage
MarketTools' in-house research services ranging from customer
insight management services, online community platforms and online
panel management.
CONCLUSION
Web
or Internet surveys, and which include such products as Zoomerang, Survey
Monkey, and Lime surveys, have emerged over the last few years as highly
convenient research tools. These tools enable researchers to create and deliver
surveys to subjects/participants in a convenient, expeditious manner, and they
produce results in synchronous time, so respondents and researchers can watch
data results being compiled instantaneously. They have been embraced by an
array of disciplines and professions as a sound way to conduct both formal
scientific, survey research as well as informal questionnaires, such as
customer or employee satisfaction questionnaires. Survey research is a widely used methodology across
the social sciences; it enables researchers to collect data on an array of
issues surrounding the behavior, thoughts, and feelings of people or groups.
REFERENCES
·
COUPER, M. P. (2000). Web surveys: A review
of issues and approaches. Public Opinion Quarterly, 464–494.
·
EVANS, J. R. & MATHUR, A. (2005).
The value of online surveys. Internet Research, 195–219.
·
SIMSEK, Z. & VEIGA, J. F. (2001). A
primer on Internet organizational surveys. Organizational Research Methods,
218–235.
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